“Ji-Shi-Li-Wu” means philanthropy or helping the world. “Qi-Tong-Ci-Ai” means universal love. These are the two things all Taoists must do.
By helping the world and by love in universal way, one can not only benefit the others but can also help himself greatly in the way of pursuing the Dao.
Famous immortal Ge Hong once told his students “The reason that you are bonded to this Earth and can not reach level of Heavenly Immortality is because you did not do enough good to the world in your past life, and you only thought about yourself and your own enlightenment”.